Your link in bio is often the only link people can click on your profile. Here are 25 ideas for what to put behind it, grouped by goal. Pick the ones that fit you and put the most important first.
Grow your audience
- Your other social profiles (TikTok, YouTube, Instagram, X)
- Your newest video or post
- A newsletter sign-up
- Your podcast on every app
- A poll that lets followers pick your next video or product
Make money
- Your online shop or new collection
- Affiliate links and discount codes
- Digital products like guides, presets or templates
- A countdown to your next drop or sale
- A tip jar or support page
Get booked
- A booking calendar for calls or sessions
- Services and prices
- A contact form for collaborations and brand deals
- Your media kit
- Portfolio or case studies
For businesses
- Menu or price list
- Online ordering
- Opening hours and a map
- Photos of your products in a carousel
- Reviews page
Fun and personal
- Your current playlist as a Spotify player
- Favourite products you use
- A free download, like wallpapers or a checklist
- Upcoming events or tour dates
- A short "about me" text block
How to get more clicks
- Keep it short. Five to eight links is plenty. Too many choices means fewer clicks.
- Top spot matters. Put your main goal at the top and give it an animation so it stands out.
- Write clear titles. Say what people get: "Free 7-day plan", "Listen to the new single".
- Make it interactive. A poll or a countdown gives people a reason to come back.
- Match your style. Use colors, fonts and backgrounds that fit your brand so it feels like you.
- Look at your stats. Move popular links up and remove the ones nobody clicks.
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Frequently asked questions
What should I put in my link in bio?
Start with your main goal: your newest content, your shop, or a way to book you. Then add your other socials and a few extras, like a poll or a countdown.
How many links should a bio page have?
Around five to eight works well for most people. Put the most important link first.
Is a link in bio page worth it?
Yes. It lets you share everything behind one link and shows you which links people actually click.